Meta Marketing Campaign – 18-Part Video Series
Roles: Video Editor | Colorist | Sound Designer
Client: Meta
Project Type: Digital Campaign
Industry: Tech / Social Media / Advertising
In partnership with Meta, I edited, sound designed, and color graded 18 individual marketing videos as part of a wide-reaching campaign. Each piece highlights unique use cases, voices, and visuals — from short-form storytelling to instructional content. My role was to ensure brand cohesion across all assets, while tailoring each one to feel individually compelling. Scroll below to explore the highlights of this multi-faceted series.
Meta enlisted me to edit a campaign series spotlighting the Ray-Ban Smart Glasses — a wearable tech product that blends style and function. The videos feature a curated lineup of celebrities and influencers, each showcasing how the glasses integrate into their personal lives — from capturing hands-free moments to staying connected on the go. My role was to craft sleek, engaging edits that highlight both the human stories and the product’s seamless capabilities, while maintaining the visual energy and brand consistency Meta is known for.
Meta – Ray Ban
Meta brought me on to help bring to life a series of high-energy, visually immersive campaign videos for the launch of Meta Quest 3 — their most advanced mixed reality headset to date. These edits feature influencers, gamers, and creators experiencing the transformative power of spatial computing through gaming, fitness, creativity, and productivity. My role spanned editing, sound design, and color grading across a wide range of content pieces, each tailored to highlight the versatility and future-forward design of Meta Quest 3. The result was a cohesive series of engaging stories that made the technology feel personal, dynamic, and aspirational.
Meta - Meta Quest 3
Meta partnered with artists Nelly, Shaboozey, and Alexandra Kay at Stagecoach 2025 to create an authentic fan experience that brought the power of connection to life. Through a series of intimate meet-and-greet moments, Meta highlighted how these artists use Facebook to stay in touch with their fanbase — beyond the stage and into everyday connection. I was responsible for editing, sound design, and color grading across multiple deliverables that captured the energy of the festival, the emotional impact of the artist-fan interactions, and the central message of meaningful digital connection. The final videos balanced storytelling and brand identity, delivering engaging content for both social and campaign platforms.
Meta - Stagecoach Event
